Est. 2018
The SDear Story
Curating timeless elegance from the world's most prestigious maisons
Our Philosophy
Where Tradition Meets
Contemporary Vision
Founded in Paris in 2018, SDear was born from a singular vision: to democratize access to the world's finest luxury fashion while maintaining the exclusivity and personal service that discerning clientele deserve.
We believe that luxury is not merely about beautiful objects—it's about the stories they carry, the craftsmanship they represent, and the experiences they create. Every piece in our collection has been carefully selected by our expert curators, each bringing decades of experience in haute couture and luxury retail.
Our name, SDear, represents our commitment to our clients as dear friends—those who share our passion for beauty, quality, and the art of living well.
Our Values
The Pillars of SDear
Authenticity
Every item is 100% authentic, verified by our team of luxury experts with decades of experience.
Curated Excellence
We select only the finest pieces from the world's most prestigious fashion houses.
Client First
Your satisfaction is our priority. Exceptional service is the foundation of everything we do.
Sustainability
We promote conscious luxury, extending the lifecycle of beautiful pieces through pre-owned access.
Leadership
Meet Our Founders
Sophie Martin
Co-Founder & CEO
Former Creative Director at Chanel with 20 years of experience in luxury fashion. Sophie brings her keen eye for quality and timeless design to SDear.
Alexandre Chen
Co-Founder & Creative Director
A serial entrepreneur with a passion for luxury goods. Alexandre oversees the creative direction and client experience at SDear.
Our Commitment
The SDear Promise
100%
Authentic Products
50+
Designer Brands
24/7
Client Support
Every item you purchase from SDear is guaranteed authentic. Our rigorous authentication process, developed in partnership with leading luxury experts, ensures that you receive only the finest pieces from the world's most prestigious maisons.
Begin Your SDear Journey
Explore our curated collection of luxury fashion and discover pieces that will become treasured parts of your wardrobe.